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Fred Sullivan

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Producer, Director, Internet Business Strategist, System Architecture, Art Director

Fred has been a leader in the development of websites and multimedia since 1994. Over the past 12 years, Fred has had a strong record as an entrepreneur and consultant. He founded LiQ, a shopping search engine, in 1998. The company was later sold for $48 million. His interactive agency NetReaction, founded in 1997, created Pihana Pacific's online marketing and branding strategy. In December 2002, Pihana successfully merged with Equinix (EQIX on the NASDAQ) , for an estimated minimum value of $1.28 billion. He has consulted on many other technology start-ups, as well as for Fortune 500 and Global 1000 companies such as Trammell Crow and Sumitomo Corporation.

Fred’s background in painting, drawing, ballet, the Argentine tango, and classical piano enables him to interact successfully with creative people. In addition, his lifetime involvement with computers, study of life sciences in college, and TV production experience give him a solid understanding of how business works.

Fred relies on his ability to envision space and possibilities to see into the structure of your company, assess your needs, and help you find a solution— whether it’s guiding the direction of a camera, developing a brand strategy, or judging how to design a database interface.

He is committed to fulfilling your objectives and adhering to your budget limits and deadlines.

Insight
I was teaching Ricardo about web coding and he said he was ready to ask small questions now. Kevin asked, “Like how and why?” I said that we ask three-letter questions at the beginning of the process so that they don't lead to four-letter words at the end.

 

Ricardo Smith-Hoffman

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Account Executive, Illustration, Sales, Packaging Design, On-Screen Graphics

Ricardo moves seamlessly between sculpture and the latest computer graphic software. At Saatchi & Saatchi, he worked on campaigns for General Mills, Procter & Gamble, Toyota, and PaineWebber.

His earlier work includes designing ads for NBC, packaging, and presentations for Mezzina/Brown (Joe Camel Cigarettes). He was the creative director for March of Dimes, in charge of all direct response materials. He also has been a paid political consultant on many candidates’ campaigns for public office.

Insight
I went to an orchard to pick apples. They were beautiful apples, and I had big plans for them. Later I went to the refrigerator and found that every apple had a tiny bite taken out of it. I realized (from the small bites) that my son was responsible. When he came home I asked him why. He said, “Because I needed to find out which was the best one.”

Use our expertise; help makes better choices.

 

Uri Ruttenburg

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Video Production, Post-Production, Web Design

Uri's first film was a one-off print, created with an exacto knife and two nails. Since then, he has become an expert in graphic design, web site development, and interactive multimedia.

Uri formed the core of the web division at Inherent.com (a leading web services company). While there, he developed and maintained web sites for some of the country's largest law firms. His skills include editing and compressing video for Internet publication, Javascript, PHP, SMIL, Cold Fusion, and Flash.

On the side, Uri has patiently nurtured a talent for documentary filmmaking. He has recently produced a documentary film scheduled to air on Oregon's PBS affiliate.

Demo Reel

Insight

My wife and I recently visited our alma mater. When we stopped by the local bakery we found the same old woman who had been behind the counter when we were in school. She said she'd been working in the store for thirty years now, selling whole-wheat donuts. When I gently asked her if she planned to retire, she told me that when you find something that you enjoy, there's no reason to quit just because people think you look old. "I'll feel old when people stop shopping in my store," she said and smiled as we paid for our lunch.

 

Mike Marsicano

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Composer, Audio Video Editor, Sound Design, and Engineering
3D pre-visualization, 3D animation, video games, Flash animation

Michael's work experience began at Looking Glass Technologies. He found himself in a roomful of MIT grads whose favorite game was "who's the smartest person in the room." Many artists might have felt intimidated, but luckily, his dad worked for IBM so computer jargon didn't scare him. He started asking questions, and it helped him get work on System Shock and Flight Unlimited.

He also worked for 3DO in California, developing games for Playstation, Game Boy and Nintendo. Demo Reels

    Environments (Click picture to view reel.)

    Characters (Click picture to view reel.)

    Insight

    Out of enthusiasm, I began asking the other artists about their work and giving (unsolicited) advice on solving their problems. One day, they got together and moved my desk away from the rest of the group. The lesson learned - be smart and enthusiastic, but remember to listen too.

 

Steven Maberry

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Director of Audio Production , Music Producer, Mixing Engineer, Recording Engineer, Field Audio Specialist

Steven Maberry

AVdrive director of Audio Production/Recording Engineer/ Producer
Steven began with a love of music.  A close friend of his parents saw his passion and asked him to help out with some live sound. Since then he has moved from Live Sound to the Studio, obtained a degree in Music Technology, and has many projects under his belt.

Trained in various styles of production/engineering, he loves to capture both the purpose and the passion that is behind every piece of music, draw from that, and create something the artist and the world will love and remember forever.

Working professionally on projects since 1996 Stevens strengths include Music (albums/singles/demos), Film Scoring, ADR, Foley, and Sound for Picture Editing. He is one who is up for doing what ever it takes, to capture the purest sound for a project. If that means recording in a bathroom, subway, warehouse, etc. then that’s what he will do. He has owned and operated a Recording Studio since 2003, worked as Studio Manager for a Prominent University Recording Studio, and freelanced on various projects in various genres.

Demo Reel

QUOTE – I think life was simpler before I had my BA degree, there were less expectations and I could just live.  With higher education a person is trained to believe anything is available. With this in my head I cant help but strive for something even greater in everything I do.

You pick it, I stick it.  -(movie) Son-In-Law 1993.

 
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