Brand and Media Strategy

Venture Acceleration

Venture Acceleration is AVdrive's term for launching or revitalizing a brand or product with an integrated marketing campaign. AVdrive has brought together a high-caliber, experienced team. The strengths we value most are an effective strategy design and a speedy execution for your venture or product launch. We can help you to create and implement an innovative campaign that suits a rapidly changing marketplace.

Always remember that messages and media are constantly changing - but successful results are always in style.

Company and Market Research

Research is the first step in making any business decision. You need to gather information - and information is very dispersed and fragmented. We have access to commercial, governmental, not-for-profit and intergovernmental databases, to trade and professional organizations, to business libraries, to the global press, and to many other sources of data. We use an enormous range of internet resources. We integrate all this material into a report addressing the specific issues you're dealing with.

Industry Research
Competitive Intelligence
Company Profiling
Focus Groups
Product Development
Customer Demographic Profiling
Customer Psychographic Profiling

Corporate ID

Names, taglines, and logos serve as anchor points for your company's value proposition. There are many nuances in brand asset development. You must stand out and make a unique mark. It may not require one iconographic image. It maybe require multiple images for multiple market places. AVdrive's team members have the cultural diversity, creative mindset, and experience to create the right set of names, taglines, and images for your brand.